Just a few short years ago, it was considered weird, wrong and improper to wear blue lipstick out in public. Then, we saw stars like Lupita Nyong’o, Rihanna, Olivia Palermo, Kylie Jenner and others start showing up on the red carpet with a brilliant blaze of blue defining their lips. It was so sexy, and one can thank Doe Deere for pushing the beauty boundaries.
She is the CEO and founder of these bold cosmetics, an edgy brand that delights in wildly colored palettes with a naughty attitude. Doe Deere knew she loved putting on bright, in your face makeup that turned heads. She was obsessed with the playfulness and fantasy aspect, so she launched the company in 2008, hoping someone out there would be drawn to the magic of her brand.
The world was watching, and soon, thousand of fans threw down their boring makeup stashes and began experimenting with Lime Crime.
The cosmetics Doe Deere develops share an amazingly strong pigment base, and these sexy liquid matte lipsticks and powdery smooth eye shadows last and last for hours. The shades are unusual, too, with colors of mushrooms, pumpkins, cement and so forth.
The brand happens to sell the best blue lipstick around in Denim, Teacup, Peacock and Thistle hues. The beauty and glamour in these blue bases are spectacular. That’s probably why all the giant cosmetics companies are now featuring new bold lipstick shades. It’s called duping, but Doe Deere doesn’t care, because “Imitation is the sincerest form of flattery.”
Lime Crime is major on e-commerce and social media pages. The makeup is sold there at LimeCrime and at popular stores like Urban Outfitters. Doe Deere believes that e-commerce is the way women love to shop, even for makeup. She enjoys touching base with her Lime Crime community, and they inspire each other with cosmetics looks and ideas.
Lime Crime’s Instagram page is looking amazing at more than 2.6 million followers. The artistic beauty of the social media page is quite striking, as fans love sending their stunning, bright makeup selfies to Lime Crime’s Instagram page.